A Year In Review 2021
“Life can only be understood backwards; but it must be lived forwards.” ― Søren Kierkegaard
As we approach the end of another year, it's the perfect opportunity to reflect on the months that have passed, review all that has been achieved, reflect on what did not go as planned, celebrate some of the wins, and make plans for the future.
The year of 2021 has posed some of the greatest challenges the world has ever seen. These issues have affected all corners of the globe and impacted every industry, including Quatro. Our customer satisfaction is at the heart of everything we do, and this year we faced challenges with some of our orders being delayed. This was completely out of character for our normal course of business. Our team has worked hard to implement strategic steps to mitigate these challenges and ensure that we can continue to be the best apparel partner for your teams. We have used this experience to learn, pivot, grow, and reposition for a brighter 2022. As the year culminates and we begin to look forward to what the future holds, it's time to celebrate some of the wins that took place in 2021.
Gyms Reopen Around the World!
In the early spring of 2021, gyms across Europe and around the world began to reopen, and life started to seem more normal again. Gymnasts returned to their training, competitions resumed, and the world waited in eager anticipation for the return of the summer Olympics.
Over the summer, our team at Quatro was very busy. We hosted the Quatro Lounge at the US Olympic Trials where gymnasts and their families could shop in a socially distanced setting that was comfortable, stylish, and safe. This was an excellent way to increase our brand awareness in the United States, and we had fun meeting our American customers!
Global Customer Base
We also provided apparel to athletes from around the world at major international competitions such as Worlds, Europeans, the Olympics, and the World Trampoline Championships. Athletes from the UK, Ireland, Russia, Slovenia, Greece, Brazil, Philippines, South Africa, Latvia, and the United States could be seen wearing our apparel this year, and we are grateful to have had the opportunity to help them shine on a global stage. In addition to providing apparel to athletes from all over the world, we have official partnerships with Ireland, Scotland, and most recently, Jamaica.
To our customers around the world, we would like to thank you for your support and patronage. We realize this year has been incredibly difficult for all of us and we appreciate your patience as we pull together to find a better way forward in 2022. It has been a privilege to serve your athletes, and we are excited about what the future holds. We have several strategic initiatives planned for next year and we look forward to the rollout of each initiative. Stay tuned for more details!
Best wishes for a happy and healthy new year, and thank you for being an integral part of our journey.